About Us

Preciso is a game-changing team of AdTech innovators
in the world of programmatic advertising

Our tailor-made RTB technology helps advertisers around the world increase win rates and boost ROAs in a reliable and easy way making sure their campaigns deliver while saving money in the process.

Preciso’s flagship Smart-Bid platform uses the power of consumer journey data to generate highly relevant ads across multiple channels and is fully integrated with the biggest e-commerce solutions.

We are not afraid to take risks and grow while having fun, exploring ideas and testing our creative limits.

Our global team from 6 countries will keep nurturing the spirit of learning and innovation with the key mission to help our partners master the opportunities in the space of programmatic media buying and advertising.

Where We Started

Preciso was founded in 2020, in Italy, by Piero Pavone, expert in display advertising, data analysis and business development. His never-ending passion for programmatic technology led him to creating a unique budget friendly bidding platform.

Did you know that up to 60% of digital ad impressions go unseen in the advertising space today?

Over the years, we have realised that none of the existing DSPs and bidders offer practical media buying that will minimise the budget waste of advertisers. This is how the idea of Preciso came to life.

Preciso will keep being committed to its major goal - making sure all advertisers get the equal chances in the space of programmatic while investing smartly.

We believe all advertisers should benefit from programmatic advertising and want to open the market to smaller brands who can get started with just a few clicks.

Get started with Preciso

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